The idea: journey to the centre of the grape
On Thursday 26 October 2023 we experienced a very special evening! It was great to witness and participate in the realisation of the "from wine to canvas"an event dedicated to the art and tasting of wines from the Italian territory. The idea stems from our collaboration with the expert sommelier Amanda Ballaré, who writes for the blog The Seventh Senseand the Master of Art Martin Cambrigliapainter, illustrator and musician.
The aim of the evening was to offer participants a multi-sensory experience through which to discover and learn the parts of the berry: peel, pulp and pips. But it didn't end there! After each tasting glass and its respective matching dish, guests were invited to choose colours and experiment with their creativity directly on the canvas. Thanks to Amanda's explanations and Martin's careful guidance, guests were able to played with the senses and turned their feelings into a real painting. Above we happily share a shot of our artwork! We may not be new Picassos, but we did well, didn't we? 😉
From wine to canvas: a marriage of tourism, art and wine
Within our breakfast roomwe had the opportunity not only to learn about botany and viticulturebut to take an imaginative and creative journey in which the final painting encapsulated the intensity of the experience. We identified the flavours, aromas and characteristics of grapes We moved from Umbria (Fonte Farro Umbria IGT 2022), to Tuscany (Ombra di Rosa Toscana IGT 2021), to the Marche (Lorano Marche Sangiovese IGT 2017) and tasted a white, a rosé and a red in order. Little by little, we analysed the grape in order to capture its essence and then tried to transpose it artistically. The result? Laughter, sharing and colourful works!
From wine to canvas finally allowed us to show the meaning of our work and what is for us the purpose of the tourism sector:
- connecting people through activities aimed at discovering the territory in which they live or which they are visiting
- provide moments capable of increasing well-being and the happiness of guests
- linking different areas of human knowledge for living unforgettable all-round experiences
For the time being, we seem to have succeeded! 🎉 With taste buds still in raptures, the evening ended on a positive note and with pleasant memories to show family and friends. Watch out, though, keep following us! For the coming months we have in store for you other events designed to tickle both your mind and palate!😋
Photo credit: Erica
